THE ROY ROGERS SHOW
(NBC, December 30,
1951-June 9, 1957)
Roy Rogers Productions
Roy
Rogers was one of the biggest country western stars of his time, known as
“The King of Cowboys”. If there was any doubt, one only had to look at his
resume, which included over 100 films, numerous albums, a long-running radio
show and a hit television show.
Roy and Dale in Nellybelle with Pat. |
The Roy Rogers
Show was the name for two consecutive programs that aired around the same
time. The first was a radio show with a greater focus on Rogers’ music, the
second the television show with a greater focus on adventure, and both airing
on NBC networks. The show starred Rogers as a
ranch owner, his real-life wife Dale
Evans as the owner of the Eureka CafĂ© and Hotel, and Rogers’ long-time
comical sidekick Pat Brady
as Evan’s cook. Also featured were Rogers’ horse, Trigger, and his German
Shepherd, Bullet.
Like other productions starring Rogers, the characters were firmly entrenched
in 19th century Americana while inexplicably co-existing in a 20th
century setting (Brady, for instance, drove an unreliable Jeep named Nellybelle). Rogers and his friends would help the weak and defend the
defenseless against a variety of scoundrels.
Roy, Dale and Trigger. |
The Roy Rogers
Show debuted on NBC on December 30, 1951. The show’s theme, “Happy Trails”,
was composed by Evans and sung by her and Rogers over the end credits of every
episode. A wave of merchandise followed, including comic books, playsets,
costumes,
toy weaponry, and a
widely syndicated comic
strip. The show ran for 100 episodes over 6 seasons. In 1961, CBS acquired the broadcast rights for the show
and included it on its Saturday morning line-up through 1964.
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