Writer Mia
Ikumi came up with the idea for a manga called Tokyo Black Cat Girl. The story followed the heroine Hime Azumi after
an intergalactic police officer named Masha
gave her cat-like powers to aid him in his battle against alien invaders called
Bagu. She presented
the idea to her editors at Kodansha Comics
and it was published in the winter issue of Nakayoshi
Magazine in 1999. Although they liked the idea, they wanted some changes
made to the overall concept to instead focus on five female superheroes with a
more upbeat tone. Ikumi spent the next year developing the revised series.
Tokyo Black Cat Girl. |
Ikumi
presented the revised series to her editors. Wanting additional fine tuning, Kodansha
hired Reiko Yoshida to be the
series’ scenario writer and story supervisor, which was unusual as the manga
writer typically handled all aspects of preproduction. Yoshida and the editors
came up with the plot, stage directions and dialogue before it was given to
Ikumi. Ikumi would add her own ideas and make whatever changes she deemed
necessary. The story was then presented to the publisher for final review and
approval before art began on the story.
Tokyo Mew Mew's heroes: Mew Pudding, Mew Zakuro, Mew Ichigo, Mew Lettuce and Mew Mint. |
The
story centered on the discovery by a scientist named Dr. Shirogane that there
was an ancient civilization on Earth called the Chimera. The Chimera
were forced to leave Earth after a series of catastrophes to an even worse
planet where they dwelled underground. The Chimera sought to return to Earth
but became disgusted with the environmental damage humans had caused to the
planet. They decided to accelerate that damage to destroy all life and reclaim
the planet for themselves through creatures known as Chimera Animas;
blob-like parasites that could possess animals and turn them into monsters. The
aliens were led by Deep Blue (Megumi Ogata & Scottie Ray), who had come to
Earth years prior and assumed a human form to avoid detection. Carrying out his
will were Kish (meant to be Quiche, voiced by Daisuke Sakaguchi), Tart (Kiyomi
Asai) and Pie (Nobutoshi Canna) who all controlled the Chimera Anima.
The girls, Ryou and Keiichiro at Cafe Mew Mew. |
After
a lab explosion killed Shirogane and his wife, their teenaged son, Ryou (Kouichi
Toochika), continued what became known as the Mew Project with his father’s
assistant, Keiichiro Akasaka (Hikaru Midorikawa). The Mew Project sought to
combine human and animal DNA as a means to fight against the aliens. Ryou
attempted to directly inject the Chimera Anima with endangered animal genes
directly to see if that could also reverse the effects of their possession, but
an earthquake hit Tokyo and caused the experiment to bombard five girls with
the genes instead. Ryou and Keiichiro formed Café Mew Mew to serve as a base
for the newly-powered Team Mew Mews, as well as provide a place for their
civilian identities to work.
Team Mew Mew. |
The
leader, Ichigo Momomiya (Saki Nakajima) was given the cat-like abilities of the
Iriomote cat; spoiled
rich ballerina Mint Aizawa (Yumi Kakazu) was fused with the blue lorikeet; shy and
smart Lettuce Midorikawa (Kumi Sakuma) bonded with the finless porpoise; hyper
and young Pudding Fong (Hisayo Mochizuki) received the golden lion tamarin;
and professional model Zakuro Fujiwara (Junko Noda) was fused with the gray wolf. Each girl had a
similar, but unique, mark on their body identifying them as a Mew. They
transformed with the aid of special pendants and took on physical aspects of
the animals they were bonded with. When powered-up, the word “Mew” was
typically added to their first names as their code names. Ryo supplied the
girls with a robot named R2000 (Noda) that could help them locate Chimera Anima
and a powerful substance called Mew Aqua, which could be used against the
aliens. Ichigo eventually named R2000 “Masha” after her boyfriend, Masaya
Aoyama (Megumi Ogata).
Ichigo and her bells. |
Additional
girls were designed by Ikumi, but those were rejected as the options were
narrowed down. An editor originally wanted to abandon Ikumi’s notion of naming
all the lead characters after food (besides the obvious, Ichigo meant
“strawberry” and Zakuro “pomegranate”) as they might be too hard to remember,
but the names stayed. Ikumi jokingly suggested calling Ichigo’s main attack
“Strawberry Bell Bell”, but the editorial team found it funny enough to keep
and all future attacks would be named after whatever sounded the funniest.
Ichigo's bell weapon cosplay toy. |
Tokyo Mew
Mew was published in
serialized form in Nakayoshi from September
2000 to February
2003, which were collected into seven volumes beginning in 2001. Tokyopop licensed the manga for translation and
publication in North America beginning in 2003. The series became a hit on
both sides of the ocean. To celebrate the first volume’s release in Japan, a
two-day Tokyo Mew Mew festival was
held during the Golden
Week holiday. Special merchandise was sold, including a poster by Ikumi.
Ikumi also attended dressed as Mint and Lettuce each day. The popularity of the
series led to massive marketing tie-ins, from apparel to toys
to video
games, as well as a sequel manga series Tokyo Mew Mew a la Mode.
Studio Pierrot, Tokyu Agency and AEON, Inc. (later We’ve, Inc.) adapted Tokyo Mew Mew into a 52-episode anime
that aired weekly across two seasons on both TV Aichi and TV Tokyo. The
series began on April 6, 2002 with scripts written by Akatsuki Yamatoya, Masashi Sogo, Natsuko Takahashi and Tetsuo Tanaka. Shin Yoshimura
and Takayuki Negishi
created most of the music for the series, with “My Sweet Heart” by Rika
Komatsu serving as the opening theme and “Koi wa A La Mode” by the Mew Mew
voice actors used for the ending theme. Mari
Kitayama handled the character designs and took them straight from Ikumi’s
artwork, following her approval. Like many similar shows, the girls would
transform via stock elaborate transformation sequences where their uniforms and
animal attributes would appear.
Masaya and Ichigo. |
Aside
from the main storyline, one of the key focuses of the series was on the
relationship between Ichigo and Masaya. Ichigo initially had problems juggling
her secret identity while dating Masaya, and Masaya was always stepping in to
try and protect her. Eventually, Masaya developed abilities himself allowing
him to become the Blue Knight. That transformation was soon revealed to come
about due to the presence of Mew Aqua in his body, and the fact that both
identities were aspects of Deep Blue, which is why all three were performed by
Ogata. Deep Blue wouldn’t appear until the sixth volume of the manga, despite
his presence being felt through his minions throughout the series.
4Kids Entertainment licensed the
series to adapt it for the English-language market. In order to make the series
more appealing to international audiences, a great deal of Japanese references
and signs were altered or removed. Character names were Americanized, so that
Ichigo became Zoey Hanson (Amada Brown), Mint became Corina Bucksworth (Andi
Whaley), Lettuce became Bridget Verdant (Bella Hudson), Pudding became Kikki
Benjamin (Kether Donohue), Zakuro became Renee Roberts (Mollie Weaver), Ryou
became Elliot Grant (Sean Schemmel), Keiichiro became Wesley J. Coolridge (Andrew
Rannells), Masaya became Mark (Scottie Ray), Kish became Dren (“nerd”
backwards, also Rannells), Tart became Tarb (Jimmy Zoppi) and Pie became Sardon
(Pete Zarustica). Masha not only became Mini-Mew (Tom Wayland, who also served
as voice director), but had a gender change as well. Only Deep Blue (Ray) and
the Blue Knight (Schemmel) retained their original names; however, receiving
different voice actors.
In
order to keep in line with Western broadcast standards, 4Kids had numerous cuts
and edits made to the series. As the girls appeared naked (though without any
naughty bits showing) during their transformations, portions of those sequences
were omitted and any views of their whole bodies had lines and shadows removed.
In the case of Lettuce/Bridget, her solo transformation was removed entirely
due to her being seen naked the most; she only transformed in group shots. The
Mew Mew’s marks were removed outside of their premier episodes, and Zakuro/Renee’s
weapon was censored due to its resemblance to the Christian cross.
Masha/Mini-Mew. |
The
characters’ ages were all advanced from early and pre-teens to mid-teens, with
Renee’s age being the highest at 17. Zoey’s animal was briefly changed to a
wild mountain cat before reverting to the original, and her interests in being
a girl and having a boyfriend were heightened. Corina’s level of rudeness
towards Zoey was increased as well as developing the ability to sing, and it
was alluded to that her admiration of Renee had become romantic interest.
Bridget was less of a pushover and strove to be popular. Kikki was initially
said to be homeless and very secretive about her life, but her home life was
later shown. Renee’s principal profession was changed from modeling to singing,
and she had even less tolerance for the other Mew Mews. Mark was aged as well
and he was made a popular jock, while Mini-Mew was given the ability to speak
in complete sentences. Elliot and Wesley lost their scientific connections and
became just rich high schoolers, with Wesley being the only character de-aged.
Sardon, Dren and Tarb. |
The
aliens, now named Cyniclons, were given new motivations to seem less heroic and
more evil. They were changed to a race who were unable to maintain the planets
on which they lived, and became jealous of the humans of Earth for being able
to keep their planet livable. Dren’s personality remained largely unchanged,
but his lust for Zoey was toned down. Sardon became the only Cyniclon with
named attacks, and Chimera Anima were renamed Predasites. Deep Blue, who wasn’t
seen until the second season of the anime, continually communicated with Dren
via a blue light. The Mew Aqua was also given the name Blue Aqua, with the
larger forms called Blue Aqua Crystal.
The many faces of Deep Blue: Blue Knight, Deep Blue and Mark. |
4Kids
promoted the series as Hollywood Mew Mew (which
ended up being the title of an episode),
The Mew Mews (which was heard in the closing narration of the first
episode), and by its original name
before settling on Mew Mew Power. The
series debuted on FOX’s 4Kids TV programming block on
February 19, 2005. The original series was translated by Kathleen Westlake and served as
the basis for the scripts by Barton Bishop, Jim Malone, Matthew
Ordek and Ted Lewis,
whose dialogue changes resulted in major alterations to the overall plots of
the stories as well as a liberal addition of cat-themed puns. The original Japanese
score was removed and replaced with a score by Malone, Jen Scaturro and John Siegler, with a new opening
theme song by Malone and Siegler and sung by Bree
Sharp.
The
first episode aired was actually the 12th in the original anime, and
was later disregarded canonically when the next episode aired. Initially, 4Kids
planned to air their pilot episode as a sneak peek in the fall of 2004, with
the episode being voted on alongside an episode of One Piece and F-Zero:
GP Legend. Despite being in last place for much of the poll, F-Zero won out and had its episode aired
on September 4th. After its official debut, 4Kids had planned to
continue airing The Cramp Twins in
its timeslot but ultimately cancelled that show and aired Mew Mew uninterrupted.
4Kids
had only attained the rights to the first 26 episodes of the series; 23 of
which aired in the United States and the final three only seen on YTV in Canada and the Pop Girl channel in the
United Kingdom. Unable to obtain the rights to the remainder of the episodes, the
series was effectively cancelled. Despite initial outcry from fans of the anime
over the localization of the series and extreme edits, the series performed
well and was the highest-rated show of the season. The 4Kids version of the
show was subsequently licensed out and redubbed for airing in France, Latin
America, Australia, New Zealand, Portugal, Greece, South Africa and Israel.
One of the Mew Mew Power DVD releases. |
Mew Mew Power had never been released to
home video in North America. Ten of the 4Kids episodes were released across
two volumes in Australia and New Zealand by Magna Pacific. The complete
4Kids series was released in South Africa. The French version of the show
released nine
of the episodes through Warner Home
Video France. Ares Films, licensor
of the French version, managed to acquire the remaining 26 episodes and released
them to DVD through AK Video.
1 comment:
nice
Post a Comment