STAR WARS EPISODE
III CEREAL
Kellogg’s
With George
Lucas’ second trilogy, and possibly the franchise, winding down with the 2005
release of Star Wars Episode III: Revenge of the Sith, Kellogg’s
had one last chance to get out a cereal tie-in related to the franchise. Along
with plastering the movie’s name and imagery on their
various products as well as offering mini
lightsabers and light-up saberspoons,
Kellogg’s produced a limited edition Star
Wars Episode III cereal.
The Yoda versions of both boxes. |
The American version of the cereal featured sweetened
oat rings intermixed with marshmallows. The marshmallow shapes were similar to General Mills’ previous Episode II cereal effort which also
included lightsabers
(exchanging a yellow energy blade for the previous blue), R2-D2 and Yoda. New for this edition
were the shapes of Darth
Vader and C-3PO. The
Mexican version of the cereal, however, featured only sweetened corn balls
mixed with chocolate TIE
fighter pieces. It was offered in 780 and 390 gram boxes and 30 gram
bags.
The November-release box advertising the DVD. |
With both versions of the boxes featured a choice of
Darth Vader (Hayden Christensen)
or Yoda on the face, the American version initially left the Episode III subtitle off of the cereal
name everywhere but on the backs of the boxes along with a game. It wouldn’t be
until November when the box was redesigned with a new Darth Vader pose to
promote the DVD
release of the movie that it would gain the Episode III titling, as well as a new game on the back. The Mexican
version had a set of 24 collectible
trading cards that could be cut out, with Vader and Yoda’s box each having
a different batch of 12.
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